Usborne Publishing Ltd.

Usborne Publishing, often called Usborne Books, is a United Kingdom-based publisher of children's literature. Founded by Peter Usborne in 1973, Usborne Publishing uses an in-house team of writers, editors and designers and is translated into over 100 languages. Its sister company Usborne Books at Home, a direct sales association selling to families, schools and communities, was founded in 1981 and won the Direct Sales Association Award for Innovation in 2004. To coincide with the 2008 National Year of Reading, Usborne created the Usborne Reading Programme with a marketing campaign to encourage beginner readers. The programme is a collection of over 150 titles graded in seven levels covering a range of subjects, both fiction and non-fiction.