Toyota: People, Ideas and the Challenge of the New
| About/Subject | Toyota |
| Format | Hardback |
| Language | English |
| Location | UK |
| Copyright | 1999 |
| Pages / Font | 208 pages |
| ISBN | 0-140-28591-1 |
| Chapters | 1. Weaving a Company 2. Challenge: Build a Car 3. War and Rebirth 4. Enter Ohno 5. Selling to the World 6. Toe in the Water 7. A New Kentucky Home 8. Fine-tuning the Product 9. Trucking in Indiana 10. Europe: Giant Step 11. Europe: Step Two 12. The Greener Road Ahead 13. Summing Up: The Go-It-Alone Company |
Added by fiorani · Last edited by Anaideia