bloom - luscious - brasil

bloom - luscious - brasil

ProducerUNITED PUBLISHERS S.A.
Co-publisherLidewij Edelkoort
Art Director/EditorLidewij Edelkoort, Sergio Machado
Editor in ChiefLili Tedde
FormatPaperback
LanguageEnglish
Pages / Font280 pages
NotesDescription WELCOME TO A NEW BLOOM !!! In this special full colour trend triple issue publication, succulent fat plants stand guard at the entrance to this garden of earthly delights; full of magnificent orchids, orchestrated with bustling hummingbirds and murmuring bumblebees hovering around. Exquisite flowers are growing wild, embracing lush floral trees like a necklace would a slender neck. They also appear on bits and pieces of adorable cloth, hardly clothing the sensual human frame. The grasses are waving in the breeze and attracting people of all sorts and colours to use them in rare and ornate artefacts, to cover roofs, floors and the body; the divine body with its piquant nudity and heavenly mass of hair that has become the trademark of Brazil, representing the roots of its culture. Brazil is an inescapable destination, a destiny. The flamboyant flowers that design the Brazilian landscape are embraced by palatable sea creatures that can be fished off the country’s seven and a half thousand kilometres of coastline. The beauty and the beast are brought together to imagine the luscious land of Amazonia; the boldness of its colour, the brazenness of its form, the thrill of its sumptuous embrace… – Lidewij Edelkoort To celebrate the arrival of Bloom’s new annual format, we travelled to Brazil for a multitude of local ideas that are relevant for our global market. 280 visually-rich pages of trend information and creative inspiration for product design, art, fashion, cosmetics, food, architecture, interiors, textiles, communication and strategy. A horti-cultural view of plants and nature! Additional information Weight 650 g Dimensions 2 × 23 × 29 cm Bloom Magazine was created in 1998 in response to the ever-growing lifestyles inspired by trends in flowers, plants and gardening. Bloom is the first magazine of its kind to analyse the major trends in horticulture with informative and inspirational photography and texts, and their relation to the fashion, interior and industrial design, architecture, packaging, cosmetics, and food industries. It speaks to all levels of the industry, from hybrid creators to growers, buyers, distributors, retailers and florists. It is also destined for a much wider public as well as students and professionals; all those keen on photography, horticulture and contemporary creation PHILOSOPHY Bloom is produced in collaboration with several highly talented artists, stylists, designers and photographers. We enjoy sharing and promoting the work of the new talents we discover. Lending horticulture a new voice through the creativity of these contemporary artists, we wish to stimulate all our readers’ senses and imagination. We choose to publish an advertising-free magazine, allowing our readers to be fully immersed in our captivating stories.
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